Firebase Notification New Feature – Reurrance Messaging

Few days back firebase come-up lot of new features. One nice feature related to firebase analytics is recurrance messaging. This means we can  automate the Notification on daily basis or Specific day of the week.

Previously Notification. Previously, you could only schedule one-time. Firebase  updated the campaign results view so that we can track the effectiveness of recurring notification campaigns day-by-day.

 

Firebase Cloud Notification – Engage with App Audience

Firebase is an awesome cloud notification tool that helps to send notification to specific audience.  Build specific audience & send notification.  The report you have Notification sent to No. of … [Continue reading]

Social Media Post Visibility

If we publish a post in social media, how long the fresh post is better visibility. what we understand from below report * To Trend in Twitter, we need to post every 18 minutes * To Trend in Facebook, you need to post every 5 … [Continue reading]

Google Ads – Google Optimization Score – SEM Optimization Dashboard – Driven by AI & Machine Learning

Few weeks back Google Launched Google Optimization Score Feature in Google Ads. You will find the Feature in Recommendation Tab in Google Ads. Using AI & Machhine Learning, Google will scan your Google Ads campaign & provide optimization … [Continue reading]

Google Ads Exact Match – Exact Match Keyword Intent Considered Through AI

Google Ads Exact Match Targetting, What it includes Exact Match Keyword Exact Match Keyword Plurals Mispell or typo keywords Intent of the query match the keyword (This is identified through AI) Image … [Continue reading]

Google Analytics for Power Users Course in Analytics Academy

Google Analytics Academy come up with a new course Called "Google Analytics for Power Users" The Google Analytics for Power Users Covers Ecommerce Reporting - Detailed understanding on different ecommerce report in … [Continue reading]

Responsive Search Ads (Beta) Format in Google Ads – Lets Play with Ads Variant

Google Ads (Formely Known as Google Adwords) introduced Responsive Search Ads format (Beta) that serve Relevant Ads (from your multiple Ads Variant) that suits the ad format. You can build 5 headlines & 4 Desciptions  Benefits … [Continue reading]

What is Google Project Navlekha for India & How Google Monetize from it? 

What is Google Navlekha Project for India? Navlekha helps Indian Vernacular Language Publishers (Those who don't have online presence) to publishers the vernacular content online This Project is to bring India's … [Continue reading]

Voice & Video Will Rule SEO

How the People search & consume content in internet is changed drastically.   Voice Search - 20% of mobile search done via voice.  – 58% of consumers have used voice search to find local business information within … [Continue reading]

Difference Between Firebase Cloud Messaging & In-APP Messaging

S. No Particulars  Cloud Messaging In-APP Messaging 1 Marketing Push Marketing Behavioural Marketing / Realtime … [Continue reading]