Google Search Query to Search Analytics? What’s in it?

Google launched "Search Analytics Beta" evolved version of "Search Queries ReportCourtesy: silverarcsearchmarketing.com

How you can slice & dize keyword report 

  • Devices (Desktop Vs Mobile Vs Tablet) Breakup – Slice the keyword engagement on different devices. This helps to understand the Desktop & mobile search trend
  • Search Type Breakup – How the People are engagement with Web, Image & Video Search for specific keywords
  • Country Breakup – How the people are engagement with specific country for specific keywords

Limitations in Search Analytics

  • Dimension Fetching – we can only fetch Max Two dimension at a time. For example: What is the breakup of Device for specific keywords? Yes, it is doable. But, if we want to know device breakup of Specific keywords in Specific country is not doable. These kind of multi-dimension stiching helps to get more granular data.
  • Time Range Limit – We can only trend data for only three months
  • You cann't integrated Search Analytics with Google anlaytics (Only Search queries data are available in Google analytics)

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