Google Optimize Experiment Features
- The Experiment objective can be mapped to Goals, Pageviews, Sessions, Bounce
- It is possible to set in what % of page Variants needs to be shown to visitors
- It is possible to serve the test specific to region, browser, OS
Google Optimize Experiments Settings
- Objective – The objective can be mapped to Goals, Pageviews, Sessions, Bounce Rate
- Variant – Build Variant 1, Variant 2
-
Targetting
- Visitor Targetting
- Traffic Segment
- When the Experiement needs to be triggered
- When the Page Loads
- Add Conditions (City, Browser, etc)
Google Optimize Reports & Google Analytics Reports
Google Optimize Report – It is avaiable n the respective Testing Interface (Experiment Sessions,Improvement Overview,Goal Conversion Report, Conversion Rate Overtime)
Google Optimize Report in Google Analytics
Google Optimize Report is available in Google Analytics in Behavior Sections > Publisher > Experiments
- Experiment Sessions
- Conversion
- Conversion rate
- Compare to Original
- Probability of Outperforming Original
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