Time Lag report (Infer: Remarketing Time window)
Time lag report (Conversions > Multi-Channel) helps to align the remarketing duration of the visitor. Based on this report, it is very easy to infer the conversion period of the visitor and to adjust the remarketing campaign duration accordingly
Top Conversion Channel (Infer: Impact of Paid Campaign Campaing in other channels)
Top Conversion Channels (Conversions > Multi-Channel) helps to determine how the Google Adwords visitors are converting using other channels. This help to understand the impact of paid campaign in other channels & wise-versa.