Google Ads – Google Optimization Score – SEM Optimization Dashboard – Driven by AI & Machine Learning

Few weeks back Google Launched Google Optimization Score Feature in Google Ads. You will find the Feature in Recommendation Tab in Google Ads. Using AI & Machhine Learning, Google will scan your Google Ads campaign & provide optimization Recommendations like

  • Budget Recommendationss
  • Bidding Recommendations
  • Snippet Recommendations
  • Extension Recommendations
  • Adgroup Recommendations
  • Redenant keywords
  • Existiing Campaign Optimization Suggestion 

How much is your Google Optimization Score? Beware if your Score is 100%, you are spending more… Google Loves to make you spend more… Makesure to align the Optimization Score with your digital marketing campaign objective  

Image Courtesy: Google