Tweeter Users Characteristics, Behavior Insight

80% tweeting on the Move 

  • 80% of the Twitter users tweets via mobile
  • 70% of Mobile Twitter uses says, the access tweeter only through mobile

62% of Mobile Users follow Brands, 30% Bought brand & Product Infereence 

  • This data clearly shows that brand presence is very critical in Tweeter.  
  • People love to connect with the brand / product that they are using. Like to get updated about the Brand / product instanlty through tweets

58% Read the Tweets Inference – This means, it is very easy to connect with Target audience with good Content strategy / approach. If the Content is useful / informative, surely will go viral through Tweeter

18% Tweet Photo Inference – This clearly shows tweeter is a informative medium than visual medium.